Over 60 organizations participated in the first phase of the IDEA Study, in four different cohorts. The Public Dashboard now includes a selection of interactive charts showing aggregated results from all four cohorts.

If you already have a WolfBrown Dashboard login, you can go to the dashboard here and use your login to view the report. Community members without dashboard access can log in to the Public Dashboard using credentials we share with the AOM community. Become part of the community by subscribing to our Audience Outlook Monitor newsletter. It is free to join the community. 
 
Every year, we’ll add new data sets as they become available, in hopes of opening up audience research findings to a broader group of people and organizations.
 
Register for the free Overview of Findings: IDEA Study Phase 1 on Thursday, March 21, 2:00 - 3:00 pm EDT | 11:00 am - 12:00 pm PDT.